Earth Day Spotlight: KTR Brands Are Proudly Plastic Neutral

This Earth Day, we’re celebrating our commitment to sustainability across all of KTR Group’s brands. Protecting the planet is more than a one-day event — it’s part of how we do business every day.

🌍 Plastic Neutral with rePurpose Global

We’re proud to share that all Natural Pet, Ruff & Whiskerz, and Harvest Moon are certified plastic neutral through our partnership with rePurpose Global. That means for every pound of plastic we use, we fund the removal of an equivalent amount from the environment.

This global impact not only helps reduce plastic pollution but also supports ethical waste management and creates job opportunities in underserved communities.

🐾 Why It Matters

As pet-focused brands, we understand how closely the health of our environment is tied to the wellbeing of animals and people alike. Through our plastic neutrality efforts, we’re helping:

• Keep plastic waste out of nature

• Support communities around the world

• Lead the way in sustainable business practices

  
  

🌱 Looking Ahead

At KTR, we know sustainability is a journey. Our partnership with rePurpose Global is just one step — and we’re committed to continuing to reduce our footprint and improve our impact.

Thank you for supporting eco-conscious brands. Together, we’re making a difference — one product, and one pawprint, at a time.